E-business is a monolithic term encompassing the various business processes that aim to integrate the vendors or traders with the consumers and suppliers using the Internet. The entire process of setting up a website, helping the prospective customers navigate through the website, showing them the available products, offering discounts and vouchers and doing everything possible to woo the prospective clients and converting them into customers, comes under the purview of e-business.
E-commerce, on the other hand, is a subset of e-business and refers to online transactions that can be accounted for in monetary terms. For instance, accepting credit card payment for products sold to consumers or making payments for shopping online are examples of e-commerce. In other words, e-commerce refers to the last stage of e-business, which involves collecting payments for the goods sold by the business firm.
This is the biggest advantage of conducting business online. A firm engaging in e-business can have a nationwide or a worldwide presence. IBM was one of the first companies to use the term e-business to refer to servicing customers and collaborating with business partners from all over the world. Dell Inc., too, had a flourishing business selling PCs throughout the U.S., only via telephone and the Internet till the year 2007.
Amazon.com is another success story that helps people buy internationally from third parties. Hence, worldwide presence is ensured, if companies rethink their business with regard to the Internet.
Cost-effective Marketing and Promotions
Using the web to market products guarantees worldwide reach at a nominal price. Advertising techniques, like pay per click advertising, ensure that the advertiser only pays for the advertisements that are actually viewed.
Affiliate marketing — where customers are directed to a business portal because of the efforts of
While a customer is about to checkout, offer him/her more products, tagging them as “people who bought this also liked”. This technique often works, and lures the customer to shop for more.
Selling furniture online has become a lucrative business as more and more customers are preferring to shop from the comfort of their home. There are many websites which offer competitive prices for the same brands of furniture. If you too want to capitalize on this business, you will have to first complete certain registration and licensing formalities. Ensure that you have a business name that would seem easy for customers to remember. Also, you will have to source initial funds for the business.
These days, resorting to crowd funding for any online business venture is fast gaining in popularity. You will also have to prepare a business plan which will help you take the right decisions. However, in order to be successful in this business, you must know exactly how to initiate it. Hence, if you are planning to open an online furniture store, we will tell you how to go about setting it up.
Since there are numerous types of furniture in the market, you will have to decide the type of furniture you plan to sell. Apart from this, you will also have to decide if you intend to sell used or new furniture. There are online sellers who even auction antique and vintage furniture. Also, there are too many different pieces of furniture like couch, table, chair, shelf, recliners, bar stools, beds, bean bags, etc. While it is recommended that you concentrate on one type of furniture initially, you will still have to order separate pieces. For example, if you want